The Challenge
Capture the provocative duality of “Vanilla Sex” – a name that promises both softness and intensity. The iconic Tom Ford flacon needed to feel sensual and luxurious, while the visuals had to balance the creamy warmth of vanilla with something more daring and unexpected. The goal: imagery that seduces, surprises, and stays with you.
The Approach
We created two visual worlds. The first is soft and dreamlike – the bottle floats in pools of blush pink, surrounded by vanilla pods, white orchids, and delicate dried florals. Light wraps around every surface like silk. The second world is pure drama – the flacon plunges into dark liquid, captured mid-explosion, water and glass colliding in a frozen moment of intensity. Wood textures and splashing water add raw, tactile energy. Together, these contrasts tell the full story of the fragrance: tender yet bold, familiar yet thrilling.